Usually when we talk to clients about how much they spend on stretch film, we’ll hear an answer about cost per kilo. What we hear less often is how far that weight goes – how many pallets can a kilo wrap? Yet that is the only way we’ll know the value that our plastic wrap is delivering, so it’s time to change – no more price per kilo!

Let’s talk about price per pallet wrapped. We promise, make that change and you’ll think differently about your plastic wrap and what it’s really costing you.

Here’s an example: Extremus – our best-selling stretch wrap – costs more per kilo than the average. But it delivers around 300% stretch, so it goes much further, and creates a more stable and secure pallet (and lots of other value that can’t be easily quantified, like cost savings, reduced plastic waste, easier handling – all leading to fewer returns and damages).

Think of what you’re spending per pallet wrapped and Extremus is clearly the intelligent choice. On optimised machines where Extremus can be applied at can be less than 4 microns, 1 metre of film becomes 4 metres.

Plus, price per kilo really also needs to take into account the weight of the core which for some brands can be up to 2.2kg. Extremus’ core weighs just 1.1kg, so the price you’re paying is for film, not for the core. And when the plastic tax begins in April 2022, inefficient wrapping will cost companies even more. All of this means that using Extremus significantly reduces your price per pallet wrapped.

What could a switch to Extremus mean in real terms? Based on research with our customers, we’ve found that switching to an ‘expensive’ film like Extremus can actually deliver cost savings of up to 78% per pallet wrapped. We’ve seen it reduce film costs for one of our customers, a snack food manufacturer, from 97p per pallet wrapped down to just 24p.

A pet food client was shocked to discover the difference in the current cost of wrapping pallets, and the weight of film used, across their four production lines – but was delighted by the savings we could deliver for them.